FWD: Thinking
A space to explore, test and challenge ideas with the latest thinking in marketing automation.
Outside the inbox
How to Personalise To a Generation That Doesn’t Want You To Know Anything About Them
Rethinking personalisation when customers share less and expect more
by Luke Brewin
Inspiration
38 Ways to Align Your CRM and Marketing Automation
Practical ideas for connecting your data and teams
By Sam Holmes Read article
The workshop
Episode 4
FWD: Thinking Out Loud – From Bear Grylls to Better Funnels
with Alicia Torres
Day-to-day tools built for marketers
Free Marketing Toolkit
Featured events
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28
Apr
Leeds
Marketing Showcase
29
Apr
Birmingham
Marketing Showcase
12
May
Newcastle
Marketing Showcase
The Workshop
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Force24/7: 7 Questions with Emma Dixon
Welcome to Force24/7: 7 Questions, part of our FWD: Thinking series. In this edition, we talk to Emma Dixon, Head of Customer Success Operations at Force24. Faith shares her perspective on customer success, the challenges she sees marketers facing every day, and how thoughtful processes and product innovation help remove friction from support.
Marketing automation fundamentals
Re-thinking the role of email
Automation Masterclass: Why It’s Time To Rethink Your Email Strategy
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Popular downloads
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