FWD: Thinking

Tag: Article

Article

The Value of the Single Customer View: A Holistic Approach to Data

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To Gate or Not to Gate Content? Making the Right Call in 2024

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AI and Creativity: How Marketers Keep Control

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Slide into DM: Why You Should Rethink Direct Mail for Smarter Automation

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The Psychology of Marketing: Tapping into Emotion Beyond the Data

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The Hidden Dangers of Cold Outreach: Protecting Your Reputation

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Automation’s Role in Client Engagement and Retention

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The Inbox Update: Apple and Yahoo Introduce Smarter, Personalised Inboxes

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Data Minimalism: The Importance of Data Hygiene in Marketing

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Turn Behavioural Data into Gold: Lead Scoring Best Practices You Need to Know

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3 Quick Wins to Maximise Your Inbox Real Estate

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Designing Emails That Get Noticed: A Designer’s POV

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