Force24 connects the dots between marketing and dealership operations, integrating seamlessly with your CRM and DMS platforms. That means you can deliver real-time, relevant campaigns to customers at every stage of their journey, from first enquiry to service follow-up. While you focus on creating standout campaigns and meaningful messaging, our automation does the heavy lifting behind the scenes. With industry-leading technology and expert support from a team that truly understands automotive, we help you drive loyalty, retention and revenue with ease.
Marketing Automation
Driving smarter automation for automotive brands
The Challenge
Solving the Automotive Customer Journey Challenge
From lead generation to aftersales care, the customer journey in automotive is complex and often held back by disconnected systems, restrictive DMS platforms, and one-size-fits-all outreach. Many dealerships rely on manual processes and single-channel comms, leading to missed opportunities and patchy follow-up. Our platform is built to fix that. We unify your data, automate timely, personalised messaging, and help you stay GDPR-compliant without the guesswork. Backed by a team that knows automotive inside out, we help brands deliver consistent, connected experiences that build loyalty and drive repeat business.
Automotive Expertise
Some of the teams we’re already supporting
The 5 Journeys Fuelling Growth for Automotive Brand.
This article explores the best-performing and most successfully-implemented email journeys we’re seeing automotive brands use today. Whether you’re a dealer group, manufacturer, or agency supporting the sector, these journey will hopefully help you meet prospects where they are, keep the conversation going, and stay top of mind until they’re ready to act.
LEAD GENERATION
Turn Browsers into Buyers with Behaviour-Led Automation
Force24 helps automotive marketers turn buyer behaviour into sales momentum. From the first enquiry, our platform captures accurate data and identifies high-intent actions like vehicle searches and price filtering to build rich buyer profiles. This insight powers personalised, timely messaging across email, SMS, WhatsApp, direct mail, and paid social—ensuring every lead receives the right message at the right time. By automating the next-best action based on real-time behaviour, we help sales teams stay connected with engaged buyers, reduce missed opportunities, and close deals faster.
Customer Experience
Maximise Aftersales with Data-Driven Customer Experience
Force24 helps automotive marketers boost aftersales performance with automated, personalised service and MOT reminders. By leveraging vehicle data and purchase history, our platform ensures customers receive timely nudges through their preferred channels, whether that’s SMS, WhatsApp, email or direct mail. Dynamic content adapts to factors like service history, vehicle type and location preference, driving higher engagement and booking rates. Unlike one-size-fits-all reminders or manual follow-ups, Force24 delivers consistent, multi-channel communication that builds loyalty, ensures compliance and increases aftercare revenue.
Event and showroom footfall
Drive Attendance, Engagement and Sales at Every Event
Force24 transforms dealership events into high-impact, low-effort campaigns by automating planning, promotion and follow-up. From vehicle launches to VIP showcases, we help drive attendance and conversions through personalised, multi-channel invitations sent via email, SMS, WhatsApp and direct mail. Our platform tracks real-time engagement signals like RSVP responses, website visits and previous customer behaviour to refine targeting and improve turnout. Automated reminders, post-event surveys and exclusive follow-ups help turn attendees into active buyers, reducing manual workload while enhancing customer experience and brand perception.
REASSURING COMPLIANCE
Stay GDPR Compliant Without Compromising Performance
Force24 makes GDPR compliance simple, helping automotive brands manage data responsibly while staying focused on performance. From consent capture to automated unsubscribe handling, every campaign is built with privacy in mind. With clear, compliant processes in place, your team can confidently deliver personalised marketing without slowing down.
Automotive Success story
Perrys Motor Sales
This national dealer group tailored their comms to individual customer groups, and streamlined processes with lead scoring.
THOUGHT LEADERSHIP
Meet us at an event near you.
We love to be on the road meeting Automotive marketers and attend most of the key Automotive events throughout the year. We host a fair few of our own too! Come meet our team and see our technology in action at en event near you.
Get in touch
Give us a shout.
Ready to harness the power of data in your marketing? Give us a call or drop us an email – our UK-based team is on hand to help.
Talk to us