The automotive marketing platform built for growth

Force24’s marketing automation platform integrates seamlessly with your DMS, ensuring customer and vehicle data flows in both directions without manual effort. By connecting these systems, you gain a single, consistent view of every customer interaction, from initial enquiry through to aftersales. This means campaigns can be triggered by real-time behaviour and vehicle milestones, follow-up is never missed, and communications stay relevant at every stage of the lifecycle. The result is a joined-up experience that builds trust, strengthens loyalty, and drives more conversions.

Force24 helps automotive marketers identify the buyers already showing intent, then act on those signals before opportunities are missed. From first enquiry to repeat website visits, vehicle searches, price filtering and stock engagement, our platform captures behavioural data and builds richer buyer profiles in real time.

That insight can then trigger timely, personalised journeys across email, SMS, WhatsApp, direct mail and paid social, helping every lead receive the right message at the right moment. By automating the next-best action around live buyer behaviour, Force24 helps sales teams prioritise engaged prospects, keep conversations moving and convert more opportunities into showroom visits, bookings and sales.

Force24 helps automotive marketers plan, promote and manage sales events from one connected platform. Build the event, target the right audience, send personalised invitations, capture bookings and keep every interaction linked to the customer record, so your team can see exactly who is engaging before, during and after the event.

As responses come in, Force24 can trigger reminders, update attendance status and brief your sales team in real time, helping them prioritise the hottest opportunities on the day. After the event, automated follow-ups can separate attendees, no-shows and engaged non-bookers, giving each group a relevant next step while reducing manual admin and helping more event interest become showroom visits, conversations and sales.