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Download today: A guide to transitioning to marketing automation in 2021

7 April 2021
by Force24

You’ve read the statistics. You know that marketing automation drives more than 14% of sales productivity and make you 45% more efficient (and then some!)

But that still doesn’t mean all your pain-points are being addressed simply by plugging in an intuitive platform – no matter how innovative it is.

Speaking to marketers every day, we know that you need all the information at your fingertips to make an informed decision when it comes to tech investment. Every ounce of detail must answer the questions you have about automation. After all, it’s this level of information you require to present back to your board, line manager or finance director, evidencing why your brand can’t maximise its digital comms without such a clever solution.

With a wealth of marketing automation platforms out there, how do you know which one to choose, and what investment you should be making – even when your budget might be stripped back following a challenging 12 months?

Fortunately, we’ve got the answer – and we’re giving it to you for free!

‘A guide to transitioning to marketing automation in 2021’ is our latest piece of downloadable content that provides you with the insight you need, and it comes directly from those in the know – our Force24 martech specialists. These are the experts who help over 4,500 UK marketers create campaigns for leading brands such as BBC Children in Need, Michelin and Tarmac, to name a few.

And, working in the marketing industry we know your time is pressurised and tight, so we’ve made sure our straight-talking guide won’t leave you spending hours Googling unnecessary jargon or overwhelm you with information that soon becomes white noise.

Simply put, we’ll take you through a step-by-step process from understanding what marketing automation is, to planning, building and executing your first hyper-personalised customer campaign.

Additionally, when you download your free copy of ‘A guide to transitioning to marketing automation in 2021’, you’ll be equipped with the know-how to:

  • Reap the benefits of marketing automation
  • Utilise its power to align your sales and marketing teams seamlessly
  • Decide which platform you should consider investing in
  • Know the questions to ask in a product demonstration
  • Successfully onboard your new technology in days, rather than weeks
  • Craft, test and deliver engaging email campaigns
  • Effectively evaluate and monitor the marketing metrics that matter

Sounds exciting right? Don’t miss out! Download today.

If you still have questions about marketing automation and want to know exactly how it can benefit your brand, book a demo and let’s talk!


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Reading about a platform is all well and good, but to see it in action is another thing entirely! Get in touch and book a free one-to-one demo to see how you could get the most out of Force24.

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