Our client services director Diana Rowatt will take to the ‘stage’ next week when she leads a workshop for MMB Magazine – the Leeds headquartered publication supporting careers, business owners, networking and the ambition of working parents.
Having been a delegate at a previous MMB event, Di quickly made an impression on her peers and was asked to return – but this time as a speaker!
She’ll therefore take the reins of the 90-minute session next Thursday, to share some tips for effective e-marketing, irrespective of organisations’ size.
Having been with Force24 since 2011, it’s fair to say she knows this world inside out. So, in this approachable, straight-talking workshop, she plans to cover:
- Email marketing vs marketing automation – what’s the difference?
- How to get started
- How often to contact your database
- Database segmentation
- How to grow your database
- Making the most of software
- GDPR compliance
Her action-led yet informal presentation will be followed with a quickfire question and answer session, giving attendees the opportunity to ask for advice specific to their businesses.
The October MMB Business Club takes place next Thursday 25th, from 10:00-11:30 at Blackhouse Leeds. Pre-registration is essential, via the MMB website.
Will we see you there?
