It’s now a commonly cited fact in the world of marketing, that demand for video content outstrips virtually any other form of communications media. So, keen to give our clients and website visitors what they want, we’d be foolish not to publish some vlog-style resources of our own.
That’s why the newest section of our content lab is our video library!
Set to become packed with straight-talking, bite-sized clips of news, views and advice, these short videos are all designed to empower marketers to become better at their jobs. We’ll touch on industry hot topics, tackle those all-important marketing pain points and, most importantly, provide step-by-step guidance as to what to do next.
Already in the library, we have three no-nonsense marketing automation videos for beginners. So far, they focus on the following topics:
- How to build better emails in less time
- Getting to grips with lead scoring, with easy-to-use methodology that will power up the sales team
- Delving into the tech itself to see what marketing automation looks like, how to use it and what it can do.
But by no means will the content stop there. Our aim is to grow the library until it’s bursting at the seams! So, if there are any marketing automation subjects you’d like us to cover, please drop us a line. Otherwise, stick the kettle on, grab a cuppa and sit back and enjoy the ‘home movies’ we’ve already shot!
